At SIAL, we mainly focused on launching a new product : Fruit Preparation. With different flavours such as rasberry, strawberry, peach , abricots and mixed berries we aim to reach dairy and bakery sectors. This new product got lot of attention at the fair in addition to our fruit juice concentrates, purees, sauces and taillored made products.
Our stand was very lively and busy with international visitors. 36 different national visitors stopped by our stand to learn more about our products. SIAL is a real asset for us to maintain our existing customer relations as well as meeting potantial ones. We had a very succesful fair in general.
Sustainability and tracebility are very important issues for global food sector. The sustainable growth through the more efficient use of natural resources will continue to be important for food manufacturing companies in 2013.